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Domino
Buzz marketing for New Line Cinema |
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Emmis Marketing Group is a nationwide full-service sales promotion agency backed by Emmis Communications. Emmis
Communications is a diversified media company with radio and publishing operations. Emmis is known as
much for its corporate culture as for its leadership position within the industry.
Our unique access to the entertainment, pop culture, music and sports worlds allows us to create targeted marketing
and promotional campaigns.
Our job is to create and implement memorable and most importantly, results-oriented promotional programs and events.
Our guarantee as an agency is to exceed your every expectation.
The EMMIS culture carries at its heart the belief that, in order to succeed, a company must take risks, treat its
people well and give them the tools they need to win. Fortune Magazine recently named Emmis Communications one of
the top 100 best companies to work for.
EMMIS has earned a reputation as a fun, exciting, and innovative company where every individual is part of the team
determined to drive results for our clients.
Categories:
Buzz Marketing 
A viral marketing technique that attempts to make each encounter with a consumer appear to be a unique, spontaneous personal exchange of information instead of a calculated marketing pitch choreographed by a professional advertiser.
Entertainment Marketing
Entertainment Marketing is a unique way to connect with consumers and drive your communication strategies. Consumers are moving fluidly and dynamically through media and content today, and we create brand experiences that move with them in ways that heighten their engagement rather than disrupt it. We develop successful communications programs that provide unique opportunities to create advantage and differentiation for your brands."
Leveraged Media
Our strong ownership with radio and print enables us to go directly to the source and reach your target audience more efficiently than traditional promotional agencies. Add exposure to an existing advertising buy with a themed promotion that will extend across numerous markets and create additional exposure.
Consumer Sales Promotion
Contests and sweepstakes are the most effective way to get users to register with you, and generate awareness and involvement with a brand. There are many reason why sweepstakes are so popular among consumers, but the number one reason is that they like to imagine the difference that a prize can make in their lives.
Event Marketing
More and more companies are interested in event marketing today. Event marketing can be anything from sponsorship of local fairs and festivals to regional and national sponsorships of major concert, automotive and lifestyle events. The common factor of all activities is that they provide experiences and stimulate all senses. The core of event marketing is the possibility to give the consumer positive experiences in connection with the company or product.
Retail Marketing
Retail Marketing helps our clients see their brand and the retail environment in new ways. We open new doors to new opportunities. Our clients develop a clearer understanding of their brand's unique position and market appeal as we assist them in putting these insights to work. The results are higher sales, improved profitability, and enhanced customer satisfaction.
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