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| CLIENT: |
Indy Partnership, Bose McKinney & Evans & WIBC |
CHALLENGE:
Bose McKinney & Evans, an Indiana based law firm, wanted to make an impact on the community while
branding their role within Indiana business. Emmis Community Outreach worked with Bose McKinney &
Evans to fully uncover the firm's objectives. Together, Emmis Community Outreach and Bose McKinney
& Evans explored many potential partnerships before finalizing a synergistic relationship with
Indy Partnership a local economic development organization that works to attract and recruit
businesses to relocate to central Indiana.
 SOLUTION:
To localize the message, Emmis Community Outreach worked with Bose McKinney & Evans and Indy
Partnership to custom design the "Indy Update" on WIBC. The "Indy Update" is a topical
discussion of economic development projects and improvements happening throughout central
Indiana. Bose McKinney & Evans, Indy Partnership, and WIBC integrated these messages into
each organization by sending electronic communications about the collaborative and economic
development updates to key stakeholder groups.
RESULT:
Throughout the three year partnership, Bose McKinney & Evans, Indy Partnership, and Emmis
Community Outreach have worked creatively and collaboratively to influence and inspire economic
development efforts throughout the community.
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