Consumer Sales Promotion:
Contests and sweepstakes are the most effective way to get users to register with you, and generate awareness
and involvement with a brand. There are many reason why sweepstakes are so popular among consumers, but the
number one reason is that they like to imagine the difference that a prize can make in their lives.
|
 |
 |
Bally Total Fitness
Our first strategy was to hold a focus group with the targeted 18 - 34 year
olds who were not current BTF members. They identified...
read more.
|
|
|
 |
Cambria
We worked with a local radio station to create a sweepstakes and endorsement
campaign. The morning disc jockey on the...
read more.
|
|
|
|
|
|
|
