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case studies
CLIENT:   Verizon Foundation, Indiana Literacy Foundation & Network Indiana

CHALLENGE:
Verizon Foundation supports a variety of literacy efforts nationally and throughout Indiana. The Indiana Literacy Foundation is a statewide nonprofit organization that supports volunteer driven literacy efforts in every corner of the state. Working together, Verizon Foundation and the Indiana Literacy Foundation partnered with Emmis Community Outreach to build a statewide campaign to recruit literacy tutors and to encourage adults to continue improving their literacy skills.

SOLUTION:
Emmis Community Outreach created the campaign concept and materials to support the joint goal of Verizon Foundation and the Indiana Literacy foundation. As the campaign unfolded, the Indiana Literacy foundation recorded an increase in the volume of calls to become tutors and requesting information about volunteer literacy programs across the state. One person at a time, this campaign helped connect learners and tutors, raising literacy rates and the quality of life in Indiana.

RESULT:
Emmis Community Outreach continues to be aware of the literacy needs in Indiana and is actively working to be a part of the solution.

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